- Apple Search Ads, down to the campaign and keyword
- a smart link or campaign link you shared
- the Google Play install referrer
- organic store traffic
What This Answers
- Which install source brings paying users, not just installs?
- Which Apple Search Ads keywords earn back their spend?
- How much does an install from each source or campaign earn within 1, 7 and 30 days?
- Where do users drop off between first open, paywall, trial and purchase?
- Which screens did buyers see before they paid?
- How many users come back on later days or weeks?
What You Get
Days and hours follow the app’s own time zone.
How It Works
1
Turn on Analytics for an app
Appeeky creates the app in the analytics service and gives you a publishable key (
apk_pub_…).2
Add the SDK
The SDK sends installs, sessions, screens and events in batches to
https://ingest.appeeky.com/v1/ingest. On first launch it collects the install’s attribution once.3
Link installs to RevenueCat
Call
Appeeky.identify() with the RevenueCat app user id. RevenueCat events that already reach Appeeky are then matched to the install that made them.4
Read the results
Use the dashboard in Appeeky, or read the same data from the Analytics API.
Hosted and Self-Hosted
The hosted service runs the same API as the self-hosted server. Each Appeeky account gets its own isolated database with the same schema, so both behave the same way. See Self-Hosting.
Platform Support
- The SDK is for React Native and Expo.
- Apple Search Ads attribution, SKAdNetwork conversion values and the Play Install Referrer need the SDK’s native module. It is included, but it needs a development build: it does not run in Expo Go or in a plain React Native app without Expo Modules. Without it, the SDK still records events, and those features turn off.
- Revenue comes from RevenueCat and from ad revenue you report with
adRevenue().
Next Steps
Quickstart
Enable Analytics, install the SDK and send your first events.
SDK Reference
Every method, option and automatic event.
Attribution
How each install gets its source.
Metrics
What every number on the dashboard means.

